Fitkaar Clothing™

Kapdo का Kalakar

Fitkaar Founders

India's first-ever fully customizable clothing brand, where we design specially for you.

Proudly women-led and bootstrapped. What started as a college passion project, born out of a shared love for designing costumes for our dance society, soon turned into Fitkaar.

It all began in college. We were both part of the dance society, Suhani as the Vice President and Mitanshi as the Creative Head.

Early days

That's when the idea struck, personalised t-shirts with elements each senior loved.

T-shirt design
Personalized
Custom designs

When we shared them with our batch, the responses poured in, "you guys should start something together!"

Feedback
Response
Encouragement

That same year, we also designed the costumes for our dance society.

Dance costumes
Our Journey

When it was time to plan our seniors' farewell, we wanted to gift them something personal, something that felt like them.

Concepts
Design showcase

Seeing our seniors' reactions when they opened their tees was everything, it genuinely made us realise how special personalised designs can feel.

Reactions

One day, we decided to take this passion project forward - we met, planned, and that's where Fitkaar began and rest is history !.

Planning
Beginning
Fitkaar start
Team

From designing for our seniors to now seeing so many of you wear what we create, it's been the most exciting and fulfilling journey, and we're just getting started.

A deeper glimpse into our journey

Our story
Fitkaar Journey on Youtube